New sales team is not familiar with our products and how our customers engage with them
Create a user experience training program that interactively explains the concepts of user journeys, website optimizations, and basic HTML/CSS.
Audience Research – Understand the needs of individuals in the sales team
Created Presentation– Developed an interactive training program that includes exercises, challenges, and tutorials
- UI/UX Principles – Develop training modules that help attendees understand concepts like user journeys, call-to-actions, and conversions
- Basic HTML/CSS – Demonstrated the fundamentals of HTML/CSS so the sales team can make website changes independently of the product team
- Forming Insights – Challenged attendees to form insights from analytic data
- Website Optimization – Allowed students to change elements of a test website to optimize the User Journey
Workshop was presented to the sales team and implemented into mandatory training for new employees.