Category: Data Visualization

Spotify Python Happiness Plotter

Is faster music happier? I love music. It has a really tangible impact on my day and has the ability to change my mood drastically. For this reason,…

China’s Advertising Landscape

  The Chinese Advertising industry holds huge opportunity for business around the world, yet is still largely misunderstood. To develop a thorough and holistic understanding of the opportunity in China, I…

A Visualization Of China’s Tiers

The following data visualization was created to support an original article entitled, “8 Things You Need to Do Before Advertising in China“. Below is a relevant excerpt from…

User Journeys

To improve the conversion rates from a specific traffic source, I sought to understand where we were losing people on the user journey. This involved mapping the user flow and matching…