Team Eats is a bot for Microsoft Teams that allows people to easily plan lunch with their coworkers. The bot allows users to: Find restaurants based on…
The following paper was submitted as part of the Bachelor of International Economics degree requirement. This paper was supervised by Professor Siwan Anderson under the specialization of International…
The video below is an excerpt from a presentation I gave that discusses the strategies of five major players in the social media advertising scene: Facebook, Pinterest, Twitter,…
AB testing is the primary method that most technology companies decide between product changes. An AB test compares two versions of the same product (Version A and Version…
Is faster music happier? I love music. It has a really tangible impact on my day and has the ability to change my mood drastically. For this reason,…
During an internship in China, I worked on an internal prototype for a new CRM-style offering. It built on traditional ideas of business card scanners while developing new…
The Chinese Advertising industry holds huge opportunity for business around the world, yet is still largely misunderstood. To develop a thorough and holistic understanding of the opportunity in China, I…
The following data visualization was created to support an original article entitled, “8 Things You Need to Do Before Advertising in China“. Below is a relevant excerpt from…
During my internship at Sunteng, I evaluated the usability of our English-facing product by conducting user research. This end-to-end process started with identifying a representative sample of users…
To improve the conversion rates from a specific traffic source, I sought to understand where we were losing people on the user journey. This involved mapping the user flow and matching…